Discover the Power of Tracking Solutions - Brand Secure System for Tracking

How does the Brand Secure System work?

Using a counterfeit-proof Brand Secure Label with overt and covert code in combination with the Brand Secure Database, APP, and Dialog Platform. It offers various security services, including brand and product monitoring and identification, counterfeit protection, and customer loyalty solutions. The code is unique and can only be assigned by one single customer to one
product of the manufacturer. The BrandSecureSystem.com offers an innovative approach to tracking reusable packaging products for the manufacturer and the end consumer.

This solution enables the end consumer to independently read the product composition,
ingredient properties, and handling instructions on their APP by scanning the open code on the label before buying the product. Moreover, the customer can read all the information, from warranty to return, exchange, claim, and recycling – paperless and always up to date.

The end consumer can independently convince himself of the original through the Brand Secure System. In addition, the consumer's brand experience is improved, and his loyalty to the brand increases.

The consumer simply exposes the hidden code after purchase, scans it, and has the certainty of purchasing an original product. The manufacturer can control and log access. By tracking access, companies or organizations can improve the security and protection of assets or
information.

The app or web app is future-proof and creates a completely new manufacturer-consumer relationship based on double trust. This way, companies become more transparent with their customers with the digital product passport. It is already integrated into the Brand
Secure System.

For a company, it is easier to introduce the Digital Product Passport (DPP), which is mandatory throughout the EU. The DPP is part of the measures the EU Commission announced under the Sustainable Product Initiative (SPI). The digital product passport serves as an essential instrument for a climate-friendly economy. For example, it can provide information on a product's
origin, composition, repair possibilities, and handling at the end of its life.

The Brand Secure System is based on QR codes. This means that the technology can be used by any smartphone without restrictions. The open code can be scanned on any cell phone with a QR code reader. The hidden code can be scanned with the Brand Secure System, Webapp,
or native app and with a plugin integrated into the manufacturer's app. With this direct and real-time feedback, customers have direct access to the information if the product is original.

These types of Brand Secure Systems consist of four functional areas:

1. The Label: The tamper-proof Brand Secure Label with one overt and one covert code can be customized and is designed for all common surfaces such as glass, foils, cardboard, or metal surfaces. There are no limits to the variety of shapes, and direct integration into the
   packaging is also possible without additional labels.
2. Smartphone with an App: After purchasing the product, consumers can uncover
   and scan the hidden code within the Brand Secure System app. This code is unique and can only be assigned to one product. The integration of the app into existing apps is possible. It can be a web app or a native app.
3. Database: If the batch information of a scanned code is stored in a Brand Secure System database, the consumer immediately receives feedback in the app as to whether it is an original product. The database-supported software tool contains numerous functions
   for product and group management and access tracking. If it is a counterfeit, this is immediately indicated to the consumer, protecting companies from inferior counterfeit products and possible recourse claims.
4. Dialogue: A Brand Secure System allows manufacturers to interact with their own customers and build trust. This increases brand reliability and is a new marketing tool.

Competitions, loyalty, or birthday bonuses can all be integrated into manufacturers' CRM using an API and create an entirely new brand experience. Customer loyalty can be sustainably increased by providing  customized sales offers and loyalty points.

Learn more www.brandsecuresystem.com

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